Our passenger feedback and sentiment analysis solution allows transport operators to access measurable and actionable feedback that they receive from their passengers. Using this information, issues can be resolved before they escalate, and products and services can be improved.
By gauging the sentiment of passengers travelling on a particular vehicle, operators can gain accurate and timely data. Those travelling on vehicles can provide feedback in a myriad of different ways. Simple multiple-choice questions allow passengers to quickly express their views using happy face / sad face emoticons, and surveys can be created to add additional layers of information, delivering further valuable insights. Additionally, passengers may be encouraged to give free text feedback, which can be analysed using a specialised AI-led system.
All feedback is tagged with the vehicle and service that a passenger is travelling on. This enables operators to build a clearer picture of which vehicles, routes, time periods and / or staff consistently encounter the same issues, so that services in need of a particular focus can be identified. Passenger satisfaction scores can be tracked via a dashboard, and an alert tool can automatically warn of any priority issues that need addressing.
Finally, we can assist operators with enhanced data about their passengers, further driving rider insight. This information can be anonymous or include personal information (subject to local data protection legislation and passenger opt-in). Taking advantage of this data, operators may offer bespoke services to passengers that show certain usage patterns or meet specific criteria.
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